Tuesday, November 8, 2011

Sony Launches World’s Slimmest Camera

Sony Launches World’s Slimmest Camera

·         Cybershot DSC-TX55 introduced as the world’s thinnest camera which is just 12.2mm thickness
·         Best in its class digital camera with 16.2 megapixel, Full HD video, 5x Zoom, 3D capability

  Sony India, today further strengthened its leading Cyber-shot camera line-up with the launch of DSC-TX55, which is a just 12.2 mm thick (measurement excludes lens cover), making it even slimmer than a standard AA-size battery. This latest Cyber-shot model is the World’s thinnest camera in its class* and offers incredible combination of features and performance with 16.2 megapixel, Full HD video, 5x Zoom and 3D capability.

DSC-TX55 also boasts of the highly acclaimed Exmor R™ CMOS sensor that delivers incredible image detail and ultra-low picture noise in both still images and Full HD video – even in low light conditions. The camera’s hi-speed auto focus can lock onto subject in as little as 0.1 seconds, letting users grab the most fleeting photo moments with ease.

The new DSC-TX55 camera makes it simple for users to easily achieve DSLR-like picture quality. Superior Auto mode recognizes a wide range of shooting situations, adjusting exposure and other settings for high-quality images with low noise and high dynamic range. Further, the camera’s back panel is dominated by a super-sized 3.3-inch (8.3cm) Xtra Fine™ OLED wide touch-screen, perfect for showing off photos and movie clips with incredible detail.

The 3D Still Image feature captures dramatic 3D photos without the need for a large, bulky stereoscopic lens. With a single shutter press, the camera takes two shots consecutively, using the first image to estimate depth information to create a dramatic three-dimensional still image. Other 3D shooting options include 3D Sweep Panorama mode and Sweep Multi Angle.

DSC-TX55 is available in Gold, Black & Silver and is priced at Rs. 19,990. It is available at all Sony Centers and other major electronic outlets across India.

For further Information, please contact:
Atul Malikram

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